TechCrunch: Kegg, a connected fertility tracker and Kegel trainer for women, launches out of beta

Fertility tracking has seen an explosion of startup activity in recent years. Femtech startup Lady Technologies is adding to this rich mix with the full U.S. launch of a dual-purpose device, called kegg, that’s designed to measure hormonal changes in a woman’s cervical fluid to help her determine the chance of conception on a given day.

The startup also has its eye on international expansion, including to Asia (with the support of its Japanese market-focused investor Fermata) — with a plan to launch kegg in Singapore in late October, and in Japan and Canada next year.

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kegg and fermata Singapore featured in TechCrunch